After SEGA Sammy predicted net sales of $1.7 billion during the current financial year, the company now expects to earn approximately $1.3 billion instead, representing a 22 percent decrease in expected sales. SEGA Sammy’s CEO Hajime Satomi blames the low numbers on their slots and pachinko machines business, explaining that sales of the Bayonetta and Fist of the North Star slot machines were “not sufficient to offset the impact” of advertising and development costs.
In order to improve SEGA Sammy’s profits, the company is offering around 200 employees voluntary retirement at its Taiyo subsidiary. According to SEGA Sammy’s reports, their video game division does not seem to be affected by this restructuring. You can read the full report here and comment your thoughts on the situation below.
Via SEGA Sammy