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Interview with Simon Jeffey

12:01pm 24 Sep '07

Posted by Ryan. Filed under Interviews, North America, Ryan.

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MCVUK recently had an in-depth interview with president and COO of Sega of America Simon Jeffrey. He told MCVUK about the good relationship between Sega of America and Sega of Europe, calling them a “happy family.” He also talked about Sega’s western line-up and plans for the future among other interesting things. I recommend giving it a good read, it’s all good stuff!

“[Sega European president] Mike Hayes and his team are some of the most terrific people in the entire games business,” he explains. “We really all do get on like one big happy family. Most publishers are predominantly European, or predominantly American. We call ourselves Sega West – and we are equals. It’s a model that we think truly brings unique advantages and strengths.”

Jeffrey explains: “Sega can proudly beat our collective chests and say that at E3 2005, when much of the industry was saying that Nintendo had already lost the next-gen race, we were saying: ‘Hang on a minute, this is a great idea. Nintendo is pulling out of the arms race and headed in a completely different direction – a mass market direction.’

[Thanks to Joe Musashi]

Comments on this article

There have been 3 responses to this article.

This is either old or he’s repeating himself.

Specifically his comment about EA which was posted as news before.

Kogen

Posted September 24th, 2007 at 12:52 pm.

hes repeating himself.

Ryan

Posted September 24th, 2007 at 1:28 pm.

good thing the idiot Scott Steinberg left, he would contradict this interview and say SEGA is only intrested in PS3 software… hes a ps3 fanboy xD

ShadiWulf

Posted September 24th, 2007 at 8:49 pm.

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